Zana Snacks



Zana Snacks is a new clean snacking brand that sells plant-based snacks made with organic ingredients and no added sugar and packaged in recyclable and compostable material. The team conducted extensive consumer research and product development supported by The Dow Chemical Company, including, interviews, surveys, and taste tests with over 100 participants. The result is two product lines and five flavors of healthy snacking products to fit consumer needs. Zana Snacks launched online sales in August 2017 and has earned nearly $1,500 in revenue to date. Next steps include increasing investment in marketing and production volume to increase financial efficiency while maintaining a focus on sustainability and minimizing environmental impacts.